PageHum vs Google Analytics 4
Google Analytics 4 suits
Marketing teams who need deep analysis, audiences, and Google Ads, and are fine running a consent banner.
PageHum suits
A small site’s owner who wants traffic, speed, errors, broken links, uptime, and a status page from one script, and the one problem worth fixing named each week.
| Compared | PageHum | Google Analytics 4 |
|---|---|---|
| Free plan | 2 sites, 40,000 pageviews a month, the board, a status page, and the badge. source | Free. source (opens in a new tab) |
| Cheapest paid plan | Starter $9/mo ($90/yr): 5 sites, 100,000 pageviews, 90 days. source | Analytics 360, price on request. source (opens in a new tab) |
| What it covers | Privacy analytics, real-visitor speed (load, LCP, INP, CLS), JavaScript error counts, broken links, uptime, page checks, browser flows, and a status page, from one script. source | Analytics: reports, explorations, audiences, insights. No uptime, status page, or error tracking. source (opens in a new tab) |
| Cookies and identifiers | No cookies and no identifiers; counts only. The script is about 5 KB gzipped. source | First-party cookies (_ga, kept 2 years by default); Google's EU User Consent Policy requires consent where the law does. source (opens in a new tab) |
| Uptime checks | Homepage every 5 minutes from 1 region on Free, 3 on Starter, 4 on Pro and Ultra; extra pages every 30 to 5 minutes. source | None. |
| Status page | On every plan, with incidents and maintenance; your own domain from Starter. source | None. |
| Alerts | Push on Free; email, Slack, Discord, Teams, and signed webhooks on paid plans. No SMS or phone calls yet. source | Custom insights by email. source (opens in a new tab) |
| API and MCP | REST API and an MCP server on every plan (60 calls an hour on Free). source | Data API; an official read-only MCP server. source (opens in a new tab) |
| History kept | 40 days on Free, 90 days on Starter, 13 months on Pro and Ultra. source | Standard reports aggregate long-term; event-level data 2 or 14 months (up to 50 on 360). source (opens in a new tab) |
Where Google Analytics 4 is better
- Free at almost any small site's traffic.
- Far deeper analysis: explorations, audiences, attribution, and the Google Ads and Search Console ties.
- Unlimited users.
Where PageHum is better
- No cookies or identifiers, where GA4 needs consent in the EEA, UK, and Switzerland.
- Uptime, broken links, errors, speed, and a status page in the same script.
- One problem worth fixing, named each week, instead of reports to read.
What PageHum doesn’t do
- No session replay or heatmaps.
- Counts only: no per-visitor paths, user profiles, or cohorts.
- One funnel per site, not many.
- No stack traces: error messages, pages, browsers, and counts.
- Homepage checks every 5 minutes, and no SMS or phone alerts yet.
- Young: launched in 2026, so a short track record and short histories.
Switching
Add PageHum's tag beside GA4 for a while, compare the counts, then remove GA4 and its consent banner if nothing else needs it. PageHum doesn't import GA4 history.
Google Analytics 4 is a trademark of its owner; PageHum isn’t affiliated with it. Facts were checked October 13, 2026 and will be checked again by January 13, 2027. Something wrong or out of date? Write to hello@pagehum.com.